A good CV
should be short and specific. It is a 1- to 3-page presentation of you: your
career path, personality and aspirations. Your retail appeal and
professional specialization must stand out at a glance. Don’t forget that the
recruiter needs to understand your service offer right away.
Name and contact information
Always start
with your first and last name. Then come your address, telephone number, cell
number and e-mail address.
Get an
answering machine or voice-mail if you haven’t already done so, so that
interested companies can leave you messages. Note: avoid quirky greetings; stick
with messages that are neutral and clear, as you would do for your voice-mail at
work.
Example:
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Julie Martin 2302 Des Érables Sherbrooke, Quebec J1E 2R1 Tel:
418-111-1111 Cell:
418 222-2222 julie.martin@xxxx.ca
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Summary of experience
Summarize
your retail experience in a sentence or two, making sure to highlight the link
with the job you are currently seeking. If you have little experience, this
heading is not required.
Example:
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15 years’ experience in customer service and sales for
prestigious clothing boutiques |
Career objective
Particularly useful when you are
switching careers, this heading lets you specify your professional ambitions in
a few words, but is not required.
Example:
| Career objective: To become the
store manager of an outdoor goods store |
Summary of qualifications
As its name
indicates, it is a summary of qualifications using key words: main skills,
personal qualities, language skills, etc. Don’t forget that soft skills are now
as important to employees as what you know.
You can also
include professional titles, membership in a professional association or which
software you know.
The purpose
of this heading is to clearly show how your profile matches the target job, so
focus on those qualifications that have a definite impact on your future job.
Example:
- Very good customer approach
- Recognized aptitude for sales
- Proficiency in retail administration
- Good communication skills
- Teamwork skills
- Organization and thoroughness
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Professional experience
Use this section to detail the key
points of your various jobs, from the most recent to the oldest. Pay particular
attention to the experiences useful for the job you want. Specify your
performance, initiatives, achievements, main tasks, etc.
Example:
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1999-2006 Sales advisor Company XXX – Edmonton, Alberta
- Welcomed customers
- Informed customers
- Contributed to meeting the store’s
sales objectives
- Participated in the store’s promotions and contests
- Promoted protection plans and extended warranties
- Prepared orders, processed them and made arrangements for deliveries
- Maintained a high level of product
knowledge
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Education
and professional development
If you have
a university degree, you don’t have to mention your high school education,
unless it’s relevant for the job you are applying for. Specify your last diploma
and your professional development training, which is particularly important in
the retail sector.
Example:
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2002
“Managing a team” 3-day professional training – YYY
Institute
2003 “Selling
in stores” 7-day internal professional training
– Company AAA
1995
High school diploma XXX School, Vancouver |
Social engagement
Don’t neglect this section, as volunteer
work can shed light on your personality and help to convince the employer of
your merits. If you don’t have a lot of experience, it can enhance your CV.
Example:
- Member of the organizing committee
of YYY music festive for the past two years
- President of XXX hiking club from
2002 to 2006
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Hobbies and interests
Employers
use this heading to know you better. Your personality and how well you share the
company’s values will have a big impact on the selection process, so this
section can pull a lot of weight. Be concise, though, and focus on things that
are linked to your objective. If you’re looking for a job as a salesperson in a
sporting goods store, for example, practising a sport is an excellent asset.
Example:
- Cello playing for the past 10 years – Participated in an
amateur orchestra for the past 4 years
- Sports practised regularly: Horseback riding, sailing,
tennis
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